page 01.

we believe strategy is the focus but design is the driving force 

THIS IS WHAT YOU BELIEVE 

Main Logo

Put info here to describe the goals of the brand

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Noir and Lace

page 02.

we believe strategy is the focus but design is the driving force 

we believe strategy is the focus but design is the driving force 

THIS IS WHAT YOU BELIEVE 

word inspo

The Messaging

page 03.

The logos

page 04.

The Color Palette

page 05.

Creating a mood board is key to defining your brand's mood with precision. It visually compiles your brand's essence, using images, colors, and typography to ensure consistency and alignment across all branding efforts. This tool streamlines the creative process, guiding your team to maintain a cohesive and compelling brand identity.

Warm

natural

INTIMate 

timeless

storyteller

MOOD

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The Inspo

page 06.

we believe strategy is the focus but design is the driving force 

we believe strategy is the focus but design is the driving force 

The Values

page 06.

Paragraph font also open sans light font no extra spacing in between letters so it is easy to read since paragraphs have a lot more words then a headings would 

A subheadings font style example 

A headings font style example 

A title font style example 

The Fonts

page 08.

The Images

page 09.

The Website

page 10.

Implement: Roll out these guidelines across your business for a cohesive brand experience.

Communicate: Ensure your team and any partners are aligned with your brand’s vision.

Evaluate and Adapt: Regularly review your brand's alignment with market trends and audience needs, ready to refine as you grow.

Gather Feedback: Listen to your audience and team for insights to continuously improve your brand's impact.

Final Steps